wattson

Equipment intelligence for gym operators

Enterprise DNA. Startup speed.

We've scaled billion-dollar platforms, built 100-person teams, and delivered $850M+ in measurable business impact. Now we're giving gym operators the same visibility into their equipment that Fortune 500s have into their infrastructure.

47 yrs
Combined Experience
$850M+
Business Impact
7x
ARR Growth
100+
Team Built

Where we built our playbook

Google Cloud
ServiceNow
Dell Technologies
T-Mobile
Boomi
Teradata

The Team

We're a founding team with deep enterprise software experience across sales, engineering, and product. We've built and scaled teams at some of the biggest names in tech, and now we're applying those lessons to transform how gyms understand their equipment.

Commercial & Operations

25+ years in enterprise software sales and go-to-market. Scaled a company from $100M to $700M ARR. Currently leading global GTM strategy at a major cloud provider.

Product & Engineering

22+ years building at scale. Built a 100+ person automation team from scratch. Delivered $150M in documented infrastructure savings. Currently driving enterprise AI strategy at a Fortune 500.

Proof Points

$100M to $700M
Scaled ARR 7x in 6 years, contributing to a $4B acquisition and subsequent private equity partnership
Boomi
$150M saved
Built an automation practice from zero, delivering documented infrastructure cost reductions
T-Mobile
100+ engineers
Recruited, hired, and led a 100+ person technical team across multiple geographies
T-Mobile
$10M in 2 yrs
Created new product line that achieved $10M revenue within 24 months of launch
Dell
Global GTM
Leading worldwide go-to-market for API and Integration portfolio at a major cloud provider
Google Cloud
GenAI strategy
Driving enterprise AI transformation for Fortune 500 customers
ServiceNow

Why gyms? Why now?

Your gym has Technogym treadmills, Life Fitness ellipticals, Matrix bikes, and a rack of Hammer Strength equipment. Each brand has its own system. None of them see the full floor.

We come from Google Cloud, ServiceNow, and Boomi — companies that specialize in connecting systems that don't talk to each other. Wattson pulls data from every brand into one view, and for machines that don't have any monitoring at all, a simple smart plug fills the gap.

The fitness industry has $15B+ in equipment deployed across 40,000+ gyms in the US alone. Yet operators are making equipment purchases, maintenance schedules, and floor layout decisions based on gut feel, not data.

Our research shows the average gym can save $7,750+ annually per 25 machines through smarter equipment decisions. The ROI is immediate, the install takes minutes, and it works with equipment you already own.

Curious how we pull data from five vendor platforms into one dashboard?

See how it works under the hood →

Ready to see what we can do for your gym?

Schedule a call to discuss a pilot program. No commitment, no pressure.

Get in Touch